Introducing ignite8
We don’t just invest in start-ups. We help build them.
90% of tech start-ups fail within the first 4 years! It’s one hell of a statistic, right!
ignite8 exists to maximise success by delivering your company a c-suite board of directors, whose combined expertise and experience will help you navigate the treacherous waters that often cause most start-ups to fail within the first few years.
Understanding the challenge
The odds are against start-ups, so let’s change that.
9 out of 10 start-ups fail within the first 4 years. The reasons are varied, but it all comes down to key decisions made due to a lack of c-suite expertise spanning Operations, Growth, Finance and Product.
ignite8 delivers that expertise without the burden of colossal salaries. We partner with start-ups in return for equity.
Our 4 pillars of expertise
Growth
Tech start-ups live and die by their growth strategy. This includes everything from a go-to-market, Sales, Marketing and Brand. We can help you shape a truly effective and sustainable growth strategy to nurture and grow your brand into a genuine market leader that experiences sustainable growth.
Operations
Running an effective business operation, especially during periods of hyper-growth, can be your greatest asset. The bigger and more successful your company becomes, the more you’ll need defined operational processes to ensure the company is functioning day-to-day.
Finance
Financials are everything, especially for tech companies. Maintaining positive, healthy cash-flow is a tough job and is often responsible for most companies going under. Our financial know-how can help ensure you do not burn through cash quicker than you make or raise it.
Product
The pressure to consistently innovate can be overwhelming, especially given the world is entering a technological revolution with AI. Knowing what to focus on and where to direct resources can either enhance your revenue or deplete it to zero. We’ll make sure the latter doesn’t happen.
The ignite8 model
- Company Builders who help you navigate the early years
- Powerful consultancy and advisory to accelerate your growth
- Focus on acquisition of customers and scale to 500k - 1m ARR
So what do we do for you?
As a minority owner in your company, ignite8 and it’s team deliver you a board of directors and c-suite team to support you scale your business and turn it into a market leader, no matter whether you’re in it for the long haul or have a 5-year exit plan.
Product Development & Innovation
Companies that focus on rapid product iteration are 60% more likely to succeed.
Go-to-Marketing Strategy
Startups with a well-defined Go-to-Market strategy grow revenue 2x faster than those without one.
Financial & Business Operations
Companies that establish strong financial controls & cash flow from the start are 2x more likely to survive past their first 5 years.
Team & Leadership Development
23% of startups fail due to team issues, including not having the right talent or poor leadership.
